7 factors to look when choosing best CRM for small business
Small business has become an essential factor and plays a huge role in the growth of a country’s economy. They provide opportunities for entrepreneurs and create employment.
CRM software is the one tool that helps small businesses to grow. Choosing CRM software has never been easy due to plenty of software available in the market claiming to be the best and can be overwhelming. You need CRM software when your business starts to grow because with growth in the size of your business your number of employees and customers will also grow and can be a little problem some to handle this efficiently.
CRM sytem is designed to handle your growing organizational needs by collecting and maintaining your customer data in one single platform.
Here is the list of the factors you need to look while choosing CRM software
1.Cloud vs On-premise for small business CRM software
The most critical factor that depends on your decision is how you want to deploy and access your CRM software that i.e cloud or on-premise. In Cloud CRM system data are hosted and managed by vendors and can be accessed over the internet using a web browser and movie app whereas on-premise CRM system data is hosted on a local business server and needs a computer system to access it.
2. Ease of use with best small business CRM software
CRM software should be easy and simple to use so that every employee can easily adapt to the system. IT should be fast to configure and should easily import and export any form of data. Choose CRM system which is flexible to sync with your existing system
3. Right Functionality with top small business CRM software
You should choose a CRM software which can solve your business problem and helps you move closer to your goal. You need to list out the right functionality in the CRM software that will serve your business the best.
4. Customization with robust small business CRM software
Every business is unique in terms of their area of business, process, etc. A CRM software must fit your unique business and should handle all your sales process efficiently.
So customization is the solution to fit the CRM software according to your process. With best CRM software you can customize how the information will be laid, add new fields, customize the pipelines and automation and even control who will view the information.
5. Mobility with cloud based small business CRM software
Your employees are constantly on move like having meetings with clients, appointments, etc. and get less time to spend in front of the system. It’s important to choose a CRM system which you can access remotely. So that your employee can update important information immediately from the field.
6. Security with small business CRM software
Customer data are very crucial for your business. So choose a CRM solution that puts security forefront and has strict security standards. Most of the CRM software is cloud-based so they work hard to protect data and prevent cybercrime. Your data is backed and strongly encrypted.
7. Affordability with small business CRM software
Budget plays a big role in all your business decisions.. So while choosing the CRM system for your small business you need to analyze all the aspects of the CRM services. You need to calculate the long term cost and analyze the benefit it offers on the money you have spent on it.
If you are looking for small business CRM software, you no need to look further as you have come to the right place. inji software has all the great functionalities, large customization options to fit your business process, good security and is very affordable and is best CRM for small business. You can scale all your business operations for better visibility of the progress.